이대호 교수

In the platform-based sharing economy service, the consumer using the service and the service provider providing the service form a two-sided market around the platform. In the two-sided market, service users and service providers interact across the platform, and the value of the platform increases with the size of the network. This study aims to study the virtuous circulation of consumption and production for sustainability of sharing economy. For this purpose, several hypotheses were establis

Self-disclosure lowers one’s stress and anxiety and benefits their mental health. However, revealing one’s personal and unprotected information can be risky, and such a risk causes major practical difficulties in counseling services. People are reluctant to expose themselves because they are concerned about being negatively evaluated and judged by others, even professional counselors. Accordingly, this study designs and implements a fully automated text-based counseling chatbot that alleviates p

AbstractWith the expansion of virtual spaces, the role of virtual influencers has become more important. Although virtual influencers are imaginary characters, people can become interested in their attractive appearances and human characteristics and values on social media. However, most existing studies on virtual influencers deal with external factors, such as their appearance. This study aimed to investigate whether virtual influencers and users' self-congruity including their actual and idea

The online environment for video conferencing lacks cues compared to offline, so one can hear the interlocutor's criticism more sensitively, and the fear of presenting in front of the camera can hinder participation in the meeting. It is known that interface design affords a role in improving public speaking and has a possibility of changing user behavior. To examine how the interface design of video conferencing affects video debating participation, 2 (visual anonymity: avatar vs. face) × 2 (se