Korea Advanced Institute of Science and Technology · Decision Sciences
Hangjung Zo 교수의 연구실은 디지털 전환과 디지털 기술이 환경 지속 가능성, 정부 서비스, 금융 및 이커머스 분야에 미치는 영향을 중심으로 연구를 진행하고 있습니다. 특히 기술 수용의 심리적 요인, 개인정보 보호와 보상 간의 갈등, 개발국의 혁신 시스템 효율성 등 실증적이고 실생활 문제 해결에 초점을 맞춘 연구가 두드러집니다. 기술의 사회적 영향과 사용자 행동을 심층적으로 분석하는 데 기여하고 있습니다.
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Digital transformation refers to the unprecedented disruptions in society, industry, and organizations stimulated by advances in digital technologies such as artificial intelligence, big data analytics, cloud computing, and the Internet of Things (IoT). Presently, there is a lack of studies to map digital transformation in the environmental sustainability domain. This paper identifies the disruptions driven by digital transformation in the environmental sustainability domain through a systematic
E-government systems effectively deliver public services to citizens as well as improve productivity and reduce costs for government departments. A pressing issue for many governments is how to expand citizen acceptance of e-government systems. Prior studies on e-tax filing and payment systems have identified various factors for successful adoption, but do not capture the basic psychological needs of users in developing countries. This study examines the determinants of citizens’ intention to ad
Most research on Internet banking adoption has focused on a limited set of determinants that influence users’ initial trust. This study takes the uncommon approach of separating the constructs of trust, perceived security, and perceived privacy to reveal the impact that each of these distinct factors has on initial trust formation. A large-scale survey of prospective Internet banking service customers in Indonesia was conducted and the results analyzed using a structural equation modeling approa
Many e-commerce companies collect users’ personal data for marketing purposes despite privacy concerns. Information-collecting companies often offer a monetary reward to users to alleviate privacy concerns and ease the collection of personal information. This study focused on the negative effects of monetary rewards on both information privacy concerns (IPC) and information disclosure. A survey approach was used to collect data and 370 final responses were analysed using a two-way analysis of va
Abstract Despite the growing importance of developing countries to the global economy and their increasing role in innovation, limited academic attention has been given to the national innovation systems (NIS) of these countries. Given that they commonly suffer a lack of resources, efficiency in the operation of innovation seems crucial. This study aims to assess the innovation efficiency of developing countries. Breaking down the NIS into two stages, knowledge production and application process
Despite the suggestions of friction-free information availability, considerable price dispersions for the same product are not uncommon across online retailers in the business-to-consumer (B2C) segment. Online customers do not necessarily always buy from the site with the lowest price, suggesting that other forces are at work. This paper presents and empirically examines a model that proposes that Web site value in terms of (perceived) Web site quality as well as awareness of the site and consum
Individuals are increasingly subjected to flaming or negative behaviours as society becomes digitally adept. Existing research on flaming is largely fragmented and insufficient to understand what induces individuals to engage in flaming actions online. Neutralisation theory, the theory of planned behaviour (TPB), and motivational theory are integrated to develop a theoretical model to better understand flaming in virtual communities. A large-scale online questionnaire targeting individuals who h
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