최종우 교수

Purpose: Coupang's profitability ratio has historically been low. However, both Coupang's sales and profitability started to improve in 2022. This paper aims to discuss Coupang’s strategy for turning itself into a profitable business. Research design, data and methodology: Coupang is the company with the largest sales among the various domestic early-morning delivery companies and the only company with a surplus. It's shift into profitability will definitely have a big ripple effect on the early

This study examines undergraduates’ enrollment trends at An Giang University (AGU), Vietnam, from 2018 to 2022, focusing on the overall and technology-focused enrollments before, during, and after the COVID-19 pandemic. The results show a general increase in student enrollment during the pandemic period, accompanied by a notable interest toward technology-focused majors, particularly in the pandemic’s later phases. These patterns suggest an increasing recognition of technological competencies in

Since 2020, online sales of agri-food products have increased significantly, with public shopping malls showing notable differences in performance depending on the administrative and operational capabilities of local governments. This study aims to derive practical and policy implications by analyzing the case of Gyeongsangbuk-do’s ‘Saiso,’ a local government-run agricultural platform that has demonstrated stable and continuous growth. The research identifies three major strategies that contribu

This study examines the need for intellectual property (IP) financing for agricultural and food companies and proposes strategies to revitalize this financing model. Recognizing that IP is essential for enhancing corporate value and competitiveness, especially in R&D-intensive food companies, the study identifies key challenges such as limited financing options and high volatility in R&D investment due to financial constraints. By categorizing IP finance into guaranteed loans, collateral loans,

Purpose: The study focuses on the commercialization of textured vegetable protein (TVP) as a key solution to future food production challenges, particularly in addressing environmental sustainability, nutritional needs, and ethical concerns related to animal welfare. Research design, data and methodology: Through an integrated search on Google Scholar, academic papers with "TVP: Textured Vegetable Protein" as the main keyword were analyzed using text mining methodologies, including frequency ana